QR Codes? What are those? This is a question many of us have asked ourselves since the advent of this technology and that today, with most mobile phones having a camera, has become a daily occurrence. And not just in magazines, we have seen them in huge banners at the entrance way of conventions and events of all kinds. We know QR Codes can store a wide array of information, but what can I do with them?
Well, for a start iPhone Apps like YPrintit allow you to create QR business cards not just for you but also read other people QR Business cards and have their data stored in your contact list. This is very useful as you don’t need to give away printed business cards, instead, you show your QR Code in your mobile phone’s screen and the receiving party scans it out with their application to have your contact information transferred to their mobile phone. Easy and fast.
But that’s not it, you can use it to share information about your company for example, you can generate a QR Code for your company and have it displayed in your lobby so visitors can scan it and gather all the info they need, and we’re not talking about just general information, it can also be specific product related information. Think about it, you’re in a convention, showcasing your products and/or services, but why invest in printing trifold brochures when could have a single page brochure with a QR Code with all the information an all your visitors have to do, is pick it up, and scan it with their cellphones and not only get the information but also, be sent to a website for example where they could be able to see videos and in-depth details about the products offered.
Also, you can have a QR Code in a banner (size won’t matter) and as people arrive, they can scan it and be shown an video that greets them to the event, or, if data is available either via wireless or mobile, they could be sent to the Android App download page or iPhone App download page and get the event specific application downloaded to their mobile device so they can enjoy it even better and have access to more information.
But if you think that’s all you can do with QR Codes, there are even more in-depth applications around, and obviously more to come, but there’s a use that not too many people know about, and that is the one chess players have found, for one, they can store a complete chess game in a single QR Code and, with the appropriate application, have it replayed on their mobile devices in order to learn from masters and teachers alike. Very unique application without a doubt. And this is just an example of things to come, we know there are more applications around, and we will be talking about them in a future post, so keep checking, because the QR world never stops growing.